Google Ads Agency

Official Google Ads Partner

Achieve goals faster with us as your Google Ads agency

With Google Ads (formerly Google AdWords), you can increase your online presence in a short space of time to effectively achieve your business goals. Be it increasing brand awareness, generating qualified leads or direct online sales. As Google Ads Agency we help you get the maximum benefit (ROI) from your advertising campaigns. Targeted strategies and optimized targeting allow advertising budgets to be used optimally to achieve maximum results. 

The definition of clear Goals is the first step towards a successful Google Ads campaign. By working closely together, we ensure that every campaign is geared towards achieving these goals. Goals to achieve this. Our approach focuses on creating real value through detailed analysis and continuous optimization. By utilizing the latest trends and technologies for the benefit of our clients, our expertise as a Google Ads agency a competitive advantage that makes it possible, Goals efficiently and sustainably.

Strategy development

Direction Arrows

Setup Account & Campaigns

Direction Arrows

Continuous improvements

Advantages: webraketen as a Google Ads agency

As a Google Ads agency, we bring our many years of Expertise into the strategy and implementation of your advertising campaigns.

Our promise

  • Transparency: Clear reports on costs and advertising performance and Comprehensible cost structures.
  • Open communication: Joint analysis of successes and failures to continuously improve campaign results
  • Fair price-performance ratio: With us, you get the best value for your budget. Let's face it: only if you are successful can we grow sustainably as an agency.
  • Response speed and support: Fast response times and reliable customer service
  • Ethics: Compliance with the Google Ads guidelines

 

Our services can be tailored precisely to your needs and individual goals. This combination of expertise and experience makes it possible to develop effective strategies aimed at increasing visibility and maximizing ROI.

Another decisive advantage of working with us as an SEA agency is the significant Time saving for our customers.

Google Ads can be very complex and time-consuming. With us, all Google campaigns are in professional hands, while you can concentrate on your core business. In addition, our effective and transparent Cost management Optimized budget allocation, resulting in lower costs per acquisition and a better return on marketing budgets.

After all, we attach great importance to Transparency in the way we work and ensure that performance data can be accessed clearly and in real time via our individual marketing dashboards. The Continuous optimization of the campaigns is a central component of our service, which means that we are constantly looking for ways to improve the efficiency of the campaigns and adapt them to changing market conditions.

Whether push or pull campaigns, we can implement all types of campaigns: Display Ads, PMax campaigns, Google Shopping, Search Ads, Demand Gen etc. An extension with Meta Ads (Facebook Ads and/or Instagram Ads) is also possible through us. And not only SEA: Also as SEO Agency, we are happy to support you and complete your Paid Ads and SEM activities.

Achieve goals faster with us as your Google Ads agency

As with all our services, the focus of our SEA activities is on the Continuous improvement process in focus.

Our continuous optimization of campaigns is a crucial process that aims to refine marketing strategies and maximize their effectiveness. At the center of this process are the Goalsthat set a clear direction and provide the framework for measuring success. These objectives can be varied, such as increasing brand awareness, generating leads or direct sales. It is crucial that each objective is specific, measurable, achievable, relevant and time-bound to provide a solid basis for evaluating campaign performance.

In order to effectively measure performance and identify areas for improvement, the definition of KPIs (key performance indicators) are essential. These performance indicators should be directly linked to the objectives of the campaign and enable quantitative measurements. Typical KPIs include conversion rates, click-through rates, engagement rates and ROI (return on investment). By regularly monitoring these KPIs, marketers can identify which aspects of the campaign are working and which need to be adjusted to improve overall performance and ultimately achieve the goals set.

Continuous ads management requires an ability to adapt and a willingness to make changes based on data and performance analysis. It is an iterative process that involves experimentation and learning to refine existing campaigns and increase their success. With a clear understanding of the Goals and solid monitoring of the KPIscompanies can ensure that their marketing campaigns are continuously improved and adapted to the changing needs of the market.

Ready for more success with Google Ads?

Request a free strategy meeting with a senior consultant now.

Transparent measurement and joint campaign meetings

The Transparent measurement and analysis of SEA results is crucial for the Campaign success and guarantees Traceability and Transparency. We use individualized Marketing dashboardsto collect data according to your goals daily updated and to record them later in regular Campaign meetings to analyze. 

This collaboration is a key component in ensuring the Campaign success ensure. The Transparency The use of a comprehensive measurement and analysis system ensures that online marketing investments remain transparent.

Why a Google Ads agency makes sense

Working with us as a Google Ads agency enables companies to focus on their Core business to focus on. Creating, monitoring and adjusting Google Ads campaigns, or devising the right strategies depending on your goals, requires a deep understanding of the platform as well as constant analysis and adaptation to keep up with the constant changes. A focused Google Ads agency can take this burden off your shoulders.

Thanks to the experience gained from various projects, we can quickly identify and implement effective strategies, avoid mistakes that companies might otherwise make and thus ensure an efficient use of the advertising budget. This bundled Expert knowledge is therefore a decisive added value that makes working with an agency worthwhile.

In today's fast-moving In the digital world, effective online marketing is essential in order to stand out from the competition and target potential customers.

How long does it take for me to see success when working with a Google Ads agency?

The time it takes for a campaign to be successful depends on various factors.

First of all, the Setup of the account and the campaigns. For example, conversion tracking must be checked, we may look into the Google Tag Manager and check the general campaign and account structure.

This process can take several days to weeks, depending on the complexity of the goals and the account history. A thorough Setup is crucial for long-term success, as it forms the basis for effective ad placements and targeting.

The setup is followed by the analysis. As soon as the campaigns are running, the first data can be collected. This allows us to start the analysis and CIP (continuous improvement process). This phase is crucial to understand which aspects of the campaign are working well and where adjustments need to be made. Continuous optimization based on Data analysis leads to a gradual improvement in campaign results.

How quickly the data comes in naturally also depends on the Google Ads used. The less budget there is for the individual campaigns, the longer it takes to collect the data in order to be able to make appropriate deductions. But one thing is clear: SEA can also work with a tight budget. Targeted tests are used to determine the profitability of the ads. If the ROI remains positive, the marketing budget can be increased thanks to the additional sales generated.

Overall, it is realistic to expect initial success within three to six months, provided that the campaigns are regularly optimized and adjusted. Patience and close cooperation are the keys to success.

Google Partner or Google Premium Partner?

We are a Google Partner - and will deliberately never achieve Premium Partner status.

Because we concentrate on Specific target groups such as consumer goods manufacturers or B2B companies and deliberately exclude target groups such as generic retailers. Even if they traditionally have higher ad budgets.

Why do we do this? Because focusing on a few target groups and their specific problems provides added value for our customers. This allows us to develop more targeted strategies. Because these usually vary greatly depending on the target market (B2B, consumer goods manufacturers, etc.).

The fact is: Only 3% of Google Partners become Premium Partners each year. And these are determined on the basis of factors such as the total amount of annual advertising expenditure or the size of the customer base. From our point of view, this often entails decisive disadvantages.

Disadvantages Premium Partner

  • Large customer base = low level of individual support
  • Wide range of sectors = little expertise for market-specific strategies

For pure eCommerce companies, choosing a premium partner could deliver the better results. However, it is important to evaluate the specific needs and goals and then decide which type of partner is best suited to fulfill them.

And yes: we also regularly turn down customers. If we are of the opinion that a collaboration is not expedient.

How we help as a certified Google Ads agency

As an experienced SEA agency, we are experts in strengthening the online presence of companies according to their individual goals.

Our customer-oriented solutions include:

  1. Customized SEA strategies: We create customized campaigns that are tailored to your specific goals and requirements.
  2. Maximizing ROI: Our team of experienced specialists ensures that your marketing budget is used efficiently to achieve the best results.
  3. Transparency and traceability: We offer detailed reports and analyses to make the success of your SEA campaigns measurable. We discuss current successes and failures in campaign meetings.
  4. Time saving: Leave the management and optimization of your SEA campaigns to us so that you can concentrate on your core business.