SEO agency for more leads and sales
webraketen as an SEO agency for more leads and sales
Our SEO agency covers every area of search engine optimization. From SEO consulting and SEO analysis to the tangible implementation of SEO measures. Our SEO experts cover all areas. The majority of visitors to websites or online stores today come via search engines such as Google. Professional search engine optimization by our SEO agency improves the ranking in search results. As a result, more potential customers reach your own Website and the sales potential increases sustainably.
- More than 15 years of professional SEO experience
- Numerous references with top 10 rankings
- Sustainable & user-centered
- Individual strategies and solutions - no one-size-fits-all approach
- Data-driven working method based on KPIs
- No use of questionable SEO tricks
- We work on the basis of values: Transparent, open, fair
What you should look out for when choosing a good SEO agency
It can sometimes be difficult to find the right agency. After all, they are all SEO agencies with many years of experience, are a TOP SEO agency or use the best SEO tools. So what really matters when it comes to finding a good SEO agency?
- Individuality & agency size: Large agencies in particular can hardly manage to familiarize themselves with your company. One consultant often manages 15 projects or more. Sure, assembly line work reduces the costs of SEO. But: Only when an SEO consultant really delves deep into your goals or the needs of your target group can they really develop a sustainable SEO strategy. With large agencies, you are usually just a small number. It's better to look for a small boutique agency with a high level of expertise. The SEO success will be greater here.
- Google Partner - Attention: There are no official Google partnerships for SEO. When agencies state here that they are Google partners, this always refers to Google Ads (SEA)! We are also a Google partner - but for SEA. To refer to a partnership with Google as an SEO agency is, in our view, deceptive.
- Link purchase & Co: There are agencies that want to sell you unauthorized measures such as link building. However, link building clearly violates the Google guidelines and can be classified as link spam. So not only are you burning a lot of money, you can even damage your website.
- Be careful with guarantees: No good SEO agency promises you first place rankings. It's not rocket science to get to number 1 on Google for a keyword. If a keyword has no search volume and therefore no competition, the goal is quickly achieved. The trick is to identify the right keywords and prevail against the competition.
Our services as an SEO agency
Develop an SEO strategy: An absolute basis for SEO optimization is always the development of a well-founded strategy. Different tactics are developed taking into account your goals, the industry and the target group. For example, local SEO could be super important for you. Or your site structure needs to be revised for more traffic and more sales.
- Keyword research: We can also always offer you keyword research. This not only provides information about what potential customers are searching for on Google. It is also the basis for a sustainable SEO concept and helps you to define your own SEO goals. More information on keyword research
- SEO Audit: An SEO audit is an inventory of all SEO-relevant points. The site is checked for important technical and content parameters that make up good search engine optimization. The target and actual status are compared. This results in a detailed catalog of measures to optimize the content and technical components of the website for better visibility in search engines. More information on the SEO audit
- Competitive analysis as an SEO service: Competitor analysis provides an in-depth insight into the strategies of competitors in digital marketing. By understanding the strengths and weaknesses of the competition, companies can adapt and optimize their own SEO strategies accordingly to gain an advantage in the highly competitive online marketplace.
- Analyze page structure as an SEO service: Site structure analysis is a fundamental SEO service that focuses on the architecture and navigation of a website. This analysis aims to improve the user experience by ensuring that the website is optimally structured for both users and search engines.
- Meta Tags Optimization: We improve meta tags such as title or description and other HTML elements for improved click-through rates (CTR).
- Optimize content SEO: The optimization and creation of content to produce unique and high-quality texts that are also keyword optimized. This not only achieves better positioning in search engines, but also specifically addresses the desired target group.
- SEO Dashboard: With a dashboard, you can transparently track and analyze the successes and failures of your SEO efforts.
- CIP - Continuous Improvement Process: SEO should not be seen as a one-off project. After an initial project, it is important to measure the results regularly and constantly work on improvements. There are two main reasons for this. Firstly, Google is constantly changing its algorithms and new ranking factors are regularly created, while previous ones become obsolete. Secondly, the competition does not sleep either: as soon as other sites improve their search engine optimization, this can worsen my rankings. It is therefore advisable to work continuously on SEO.
- Many other services: That's not all. SEO has so many more sub-areas. Image SEO, local SEO, internal linking, mobile optimization and so on. We are positioned in all areas with our expertise as an SEO agency. At the same time, we only offer you what you really need. And maybe you also need a good Google Ads agency? Because we can do SEO and SEA.
Ready for more visitors via SEO?
What is SEO anyway?
SEO (Search Engine Optimization) refers to all measures designed to help us achieve better rankings in the search results pages of search engines such as Google. This improved visibility increases the number of visitors to your website.
The website is optimized according to the latest findings so that it is classified as relevant and valuable by search engines, which leads to a higher position in the search results. This is achieved by applying various strategies and techniques, which can be divided into three main areas: On-Page SEO, Off-Page SEO and Technical SEO.
On-page SEO refers to optimization measures directly on the website. This includes optimizing content by using relevant keywords, improving meta tags (such as meta titles and meta descriptions), structuring content using header tags (H1, H2, etc.) and optimizing images (using alt tags and file names).
Off-page SEO includes measures that take place outside of your own website, in particular the creation of backlinks (external links from other websites). These links signal to search engines that the linked website has a certain authority and relevance in its subject area, which can lead to a better ranking position.
Technical SEO deals with the technical optimization of a website in order to improve crawling and indexing efficiency for search engines. This includes measures such as optimizing loading times, ensuring mobile user-friendliness, setting up a hierarchical and logical website structure and using structured data to make content easier for search engines to understand.
The regular creation of high-quality, relevant content that offers users real added value is also a key element of SEO, as this not only improves the user experience, but can also help to achieve higher visibility in search engines and therefore more organic traffic.
SEO is an ongoing task, as search engine algorithms change regularly and websites need to be constantly updated and adapted to improve or maintain their visibility and ranking.
What are the advantages of SEO?
In contrast to paid ads (e.g. Google Ads or Facebook Ads), direct clicks in the search engine results are initially free of charge. Although the effort is required in advance to optimize the site according to SEO criteria, these optimizations - provided they have been carried out professionally and sustainably - deliver a continuous stream of visitors. With paid ads, this stream stops immediately when the ad budget is no longer available.
What are the disadvantages of SEO?
Search engine optimization takes time. It can take several weeks or months before the efforts bear fruit and good rankings are achieved. If you need quick, direct results, paid ads such as Google Ads (SEA) or Facebook Ads could be interesting.
A combination can also sometimes make sense: Test a product or page with SEA and measure whether the desired goals (such as conversions or leads) are achieved. If success is achieved, the next step is to intensify SEO efforts.
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